I suspect that'd depend on the player rather than sex or gender
For example, I like TiTS' Primorditatts and vanae markings-something that feels tribal, mystical or arcane. When it came to CoC1, I liked the way the Followers of the Fetish' tattoos were described, from subtle to blatant. For example, it could range from vaguely phallic shapes pointing to your mouth to one's forehead and nose tattooed with a cock and balls pack.